Update—October 1, 2015: To kick off Adopt a Shelter Dog Month, we dropped by the Today Show this morning with Subaru of America to remind viewers why they should make adoption their first option when picking their pet—and to introduce a very lucky pup to his new adopters! If you missed the segment, you can watch it here. If you’re in the New York City area and looking to bring a home a shelter dog of your own, head over to the ASPCA Adoption Center or check out our list of adoptable dogs today.

October is Adopt a Shelter Dog Month, and there’s no better way to celebrate than by bringing home a furry friend from your local shelter. But did you know that large dogs can sometimes be overlooked by potential families because of the misconception that big dogs require big homes? The truth is while these dogs have a huge amount of love to give, they don’t need a mansion to be happy.

That’s why, this Adopt a Shelter Dog Month, we’re shining a spotlight on the larger-than-life pooches out there with our Big Love campaign to prove that when it comes to adoption, what matters most isn’t the size of your home—it’s the size of your heart!

As part of the Big Love campaign, the ASPCA Adoption Center in New York City is offering a very special promotion that gives you the chance to take home a big dog for a very small cost. For the entire month of October, all dogs over 30 pounds will have their weight subtracted from their adoption fee.

Plus, every ASPCA pet is spayed or neutered, up-to-date on vaccines and microchipped. All dog adopters will go home with a free collar, leash and ID tag, and a voucher for a free visit to the ASPCA Animal Hospital.

Don’t Forget to Enter our Big Love Contest! This October, tell us why you think BIG dogs rock and you’ll be automatically entered to win a pair of Pet Pal Pillows from Pottery Barn! And if you’re already a proud parent of a bigger-sized dog, share your pet’s photo on social media with the hashtag #BigLove. Be sure to tag us in the photo at @ASPCA and we’ll share our favorites!

Looking for a big love of your own, but don’t live in New York? Don’t worry! There are lots of wonderful animals looking for homes across the country. Check out our nationwide database of dogs who are looking for good homes.